Strategy & Change Management

Strategy is a pattern ... a plan ... a position ... a perspective ... a ploy. (Mintzberg)

We believe that ...

Strategy comes down to vision. Strategy should be aimed at setting a direction, bring focus to organisations and give direction to their efforts. It provides people with a clear way to understand their organisation, it gives meaning. Strategy should offer consistency, order and help to guide action.

While developing strategy can be considered a process, the true challenge lies in implementing strategy, managing the unavoidable change processes and installing strategic behavior.

ASTYRE assists in developing and implementing strategy, we manage change processes and install strategic behavior.

We focus on People in Strategy!